BRAND design PROPOSAL
DAREK JURCZAK: PRO-MEDIA
What makes Paula Hail Studio different?
MY MISSION
AT PAULA HAIL STUDIO, I HELP LEADERS AND MENTORS ELEVATE THEIR BUSINESSES THROUGH IN-DEPTH BRAND STRATEGY, NEXT-LEVEL BRAND IDENTITY, AND MAGNETIC WEBSITE DESIGN.
“Design is not just what it looks like - it’s how it works”
MEET THE FOUNDER
PAULA
Hey ambitious leader, happy to have you here! Thank you for your interest in working together.
I’m the Brand Alchemist (mentor, strategist & designer) behind Paula Hail Studio. I love working with ambitious, mission-driven entrepreneurs just like you to help you reach your powerful next level.
I’m a firm believer that you, as an entrepreneur should focus on your zone of genius as frequently as possible. And while you may not have the time or skillset to create a magnetic brand presence that will elevate your business, I do.
Let’s get started!
I meet leaders & entrepreneurs at the intersection of Brand Strategy, Design, and Marketing by creating holistic and effective strategies and designs to increase brand awareness, convert leads, and transform your online presence.
THE PORTFOLIO: ➵ explore my portfolio
MY CLIENTS
MY CLIENTS HAVE BEEN SEEN
AND FEATURED IN
Over the last 6+ years, I have worked with over 40+ different entrepreneurs worldwide, including coaches, spiritual mentors, alignment artists, copywriters, marketing coaches, photographers, and wellness brands. While I’d love for you to meet them all, here are the three most impactful brands I had the pleasure of collaborating with:
BEQOMING
founded by Azrya & Benjamin Bequer
BEQOMING (now KAVANA) is a platform that provides transformational tools, stories, and media to help people see beyond the veil of who they thought they were supposed to be and awaken their full-spectrum aliveness.
online programs branding | Kajabi sales pages | book insert design | social media graphics | Thinkific platform branding and course implementation | interactive e-mail signature design | e-mail marketing template design
Hannah Uhler
coach for heart-centered visionaries
brand strategy | brand design | website design
e-mail marketing integration via Flodesk
sUPERHUMXN
Founded by CARA DARE
SUPERHUMXN is a culture consultancy for purpose-driven fashion-tech companies
brand strategy | brand identity | templates design
★★★★★
“Paula is a wonderful creative ally to have in your corner! She's easy to work with, kind, and heart-centered. Not to mention quick and responsive! You can tell she really loves what she does.
I decided to work with Paula because I resonated with her clean, elegant, and feminine design aesthetic and value-driven messaging. During our collaboration, I was impressed with her professionalism, kindness, and work ethic. I specifically loved her communication style!”
- AZRYA BEQUER
Co-Founding Steward at BEQOMING
★★★★★
“Paula perfectly captured the essence of my business and personal expression and brought my vision to life better than I could have imagined.
After our strategy call, I was truly blown away at how seamlessly Paula guided me through the process with killer advice and strategic insight for every question from design to marketing to even future planning.
She was always one step ahead of my questions and requests with every email, and overall, really enjoyable to communicate with. The best part of the entire thing: I AM IN LOVE with my website and new branding.
the core of my services
01 ➵ BRAND IDENTITY design
Visual branding is everything words can’t say. It imparts trust, tells your story, and helps your audience see themselves in your brand. To truly stand out, you need an irresistible brand rooted in your values that your audience connects with.
WHAT’S INCLUDED?
➵ COMPREHENSIVE QUESTIONNAIRE
➵ BRAND IDENTITY:
⟠ brand mood board to capture your style
⟠ custom color palette
⟠ textures and/or patterns
⟠ font system
⟠ primary logo design
⟠ secondary logo design
⟠ favicon design
➵ BRAND GUIDELINES:
⟠ PDF style guide to help you maintain brand consistency
PACKAGES
STARTUP
YOUR INVESTMENT:
3990 PLN
You just need branding.
What’s included?
➵ BRAND IDENTITY DESIGN
GROWTH
YOUR INVESTMENT:
4490 PLN
You want both - branding that reflects your mission and collateral that makes an impact on socials.
What’s included?
➵ BRAND STRATEGY
➵ BRAND COLLATERAL
⟠ 8 Canva social media templates
TIMELINE:
2-3 weeks
during this time I offer unlimited support and advice
INVESTMENT:
STaRTS AT 3 990 PLN
pay in full or pay 50% to book the spot in my calendar and the remaining 50% when your branding is ready
By the end of our collaboration, you will not only have a professional and impactful BRAND but also a strategic and scaled-up business that attracts your ideal clients with ease.
★★★★★
“Paula CONSISTENTLY went above and beyond with her service. She was clear, and I could always FEEL that she truly cared about me, my business, and our work.
Speaking of her work, Paula is extremely talented and knowledgeable. She guided me and suggested things I never would have thought of that ended up looking incredible and bringing in business!
I ALWAYS felt supported and that’s an underestimated feeling for a person running their own business! It was an absolute pleasure working with Paula. I consistently refer people to her and I look forward to working with her again in the future myself. I highly recommend her.”
THE PROCESS is simple
QUESTIONNAIRE and INSPIRATION
Once you’ve signed the contract and made your deposit, it’s official!
During the early stages, I’ll learn your mission and core values, big-picture goals, and “why.” You’ll gather visual inspiration on a shared private Pinterest board and fill out a questionnaire.
Design & Develop
After you approve your creative direction, I’ll begin concept development and preliminary designing. We will collaborate in creating your professional brand and logo that reflects your authentic expression and attracts aligned clients on autopilot.
With your honest feedback, I’ll refine the concepts until your design perfectly embodies your brand personality.
Launch With IMPACT
I’ll make sure you’re 100% thrilled with your design and make any revisions you need to make sure your site stands out.
Before you launch, I’ll go over the details to ensure it beautifully & thoughtfully represents your brand.
HERE’S HOW MY CLIENTS DESCRIBE THE 5 STAR CLIENT EXPERIENCE
THE NEXT STEPS
READY TO WORK TOGETHER?
So excited you're ready to embark on this journey together! I'm looking forward to seeing all that we accomplish.
Let me know WHICH PACKAGE YOU CHOOSE to move forward
Here are the next step you’ll be asked to complete:
01 | SIGN CONTRACT
As a business owner, I'm sure you understand that contracts are great protection for both of us. The document will be available for you to review and sign inside of your client portal.
02 | COMPLETE PAYMENT
Pay in full or pay 50% to book the spot in my calendar and let’s start the design process!
Frequently Asked Questions
YOUR QUESTIONS ANSWERED
Do you offer payment plans?
Of course! I understand that brand and web design are a big investment. We will work with you to create a payment plan that is realistic and doable for you.
WHAT HAPPENS NEXT?
When you've completed the steps outlined above I'll book you in, set you up in my project management system, and send you questionnaires before we start your project! You'll get access to my Welcome Page which will walk you through the process of working together.
★★★★★
“Hiring Paula has been my single most valuable business investment, hands down.
I'm someone who doesn't love investing in myself or my business, but Paula totally understood me, my brand and my goals from the outset and I didn't hesitate to sign up for a total rebrand. Paula was so empowering and inspiring the whole way through the process – she helped unlock layers of my brand and business that I'd never seen before, and I'm a marketing expert! Plus, she believed in my vision before I did, and held space for it while I caught up to her confidence.
Before I'd even launched my new site I made back my investment, and I think that's because having her in my corner, championing me and uplifting me every week gave me a real boost of confidence and authority – meaning I was much more confident selling my high ticket offer! Plus, her clarity around my positioning helped me with my messaging and content too.
Since my site went live with my new branding, I feel like a legit business owner and I feel like my digital footprint actually represents me in a good light, rather than being something I'm embarrassed to link clients to. Plus, my Insta content is now super scroll-stopping and my engagement has grown since using Paula's templates.
Overall, the transformation I got from investing in Paula was far beyond just the physical output of a site and branding... I felt empowered, inspired and motivated, and that's helped me in every single aspect of running my business including hitting goals faster than I thought possible.”